<>AdvertMania Gazette - Issue # 785
Copyright (c) 2008 - All Rights Reserved
Published by: Gracina Fulcher<>
http://tinyurl.com/dmrtc
-----------------------------
Here's a riddle for you...
What's red and green...
Stays for only seven days per year...
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answer at...http://tinyurl.com/67eogk
-----------------------------
It is ok to forward this newsletter
to your friends and associates...
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View Past Issues Here...
http://www.ymlp.com/pubarchive.php?advertmania
-----------------------------
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-----------------------------
<>IN THIS ISSUE<>
<>Sponsor Court: Want to Write
Your Book FAST?
http://tinyurl.com/2j6t4e
<>Quote Circle: ...Courage of Life...?
<>Article Highway: How To Stuff Your
Funnel Full Of Potential Buyers...
---Marlon Sanders
http://tinyurl.com/5ldn2m
<>Tips Road: Useful Services
<>Free Ad Terrace
-----------------------------
<>SPONSOR COURT<>
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<>QUOTE CIRCLE<>
The supreme courage of life is the courage of the soul.
It is living, day by day, sincerely, steadfastly,
serenely, - despite all opinions, all obstacles,
all opposition.
It means the wine of inspiration from the crushed
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--William George Jordan
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<>ARTICLE HIGHWAY<>
How To Stuff Your Funnel Full Of Potential Buyers And
Create A Pipeline of People Ready To Spend Money
With You
(If you aren't making the sales you want or you aren't
sure how to get 'em, this will show you the simple,
proven process) Save this article for reference
and use it as a reminder
by: Marlon Sanders
http://tinyurl.com/5ldn2m
----------------
It's funnel time.
Your marketing funnel?
Do you have one? If you don't, it's time you start TODAY!
You don't have to spend forever putting your marketing
funnel together.
The big picture of the Marlon Sanders Marketing System is
simple:
1. You target a group of people
2. You find out what they want to buy
3. You sell it to them
Your marketing funnel is step three. This is where you
start building a backlog of potential buyers for your
product or service.
You keep stuffing them in your funnel, stuffing them in
your funnel, stuffing them in your funnel -- and pretty
soon SALES will come out.
The way it works is you cram your funnel full of
potential buyers.
These potential buyers are what we in marketing call
"prospects," which is short for potential buyers.
Then you send out emails or even text messages
adn cultivate your potential buyers with non-
threatening calls to action. And you move
them to the point of being a buyer.
The FIRST SALE is something that's easy. You don't want
to go for the big sale right away. Just something nice
and easy.
Then you build the relationship and go from there.
How do you GET the prospects into your marketing funnel?
They key to that is something simple, easy and non-
threatening. Look at it like the old days when you
were dating.
You maybe went for coffee or a simple lunch. That's
what you're doing with your prospects:
"Hey, you wanna grab a cup of coffee?"
NOT:
"Hey, do you wanna go out for dinner, get stuck with me
all night long, feel obligated to see a movie you don't
care about and possibly have a really awful time!"'
Anyway, after that cup of coffee, next thing you know,
you're married, have mortgage and car payments, 2
kids in college and retirement staring down the barrel
at you!
That's called "the back end!"
So this is what you do to get prospects in your
marketing funnel.
You offer something really simple, easy and non-
threatening.
This is why we typically use freebi reports, ebooks
audios, cd's or teleseminars.
It's a coffee date.
==> The secret though is you gotta have a system that
keeps putting people in your funnel.
Then you have to stay in touch with them with different
offers over time. You never know WHICH day they're
going to be in the buying mood.
So send out freebies on occasion, refer them to articles
or blog posts and, in general, keep in front of your
prospects until they're in a buying mood.
One of the other keys to success is knowing WHAT to
offer to get people into your marketing funnel.
==> This is where doing surveys comes in.
I do surveys to find hot topics that'll appeal to my
market. By doing this, you base your marketing
on data, not guesses.
You need certainty, not guesswork.
So SURVEYS properly done are a key to success.
==> Then once you know what people want, you
have to package it.
A little bit of nice graphic design helps create a
feeling of value for your freebie. So package it
up, dress it up, and make it look attractive.
You can either learn to do a bit of design your
self using Design Dashboard, or hire someone
or a combination.
http://tinyurl.com/yfuldk
I recommend the combo approach. Learn the basics
yourself then also find one or two go-to designers.
The way you do this is by surfing web sites. And when
you run across a good design, scroll to the bottom of
the web page and see if the designer is listed at the
bottom. A lot of times, designers will list their
web site at the bottom of the page.
Here is where you want to go with all this:
1. You know where to find your target audience.
2. You have a very attractive freebie for them.
3. You have a nice presentation for it.
4. You keep your offers out there all the time so
people are flowing into your marketing funnel
every day.
5. You regularly stay in touch with the people in your
funnel. You send out freebies as well as offers.
By staying in touch with people and making multiple
offers, you're trying to catch them on that day when
they're in a buying mood.
How do you get your freebie out there on a consistent
basis?
a. You can run ads on blogs.
b. You can design banners and offer them to affilaites
to promote with.
c. You can run Google ads.
d. You can post in forums and list your freebie in your
signature line.
e. You can write articles and list your freebie in your
resource box.
f. You can pay to run your banner ad on targeted forums.
g. My favorite way is via my affiliate program.
We've spent the past four weeks revamping the
graphic design at http://snurl.com/7ny1o to
spruce it up and will be releasing it next
week.
Is your freebie offer out there?
Is it well presented?
Do you have people regularly going into your
marketing funnel?
Are you staying in contact with them regularly?
Do you have them on a list where you can easily
contact them?
Do you have a conversion process to turn them
from prospects into customers?
These are bedrock of an effective marketing system.
The final thing is to remember it's a numbers game.
You need a lot of quality prospects in your marketing
funnel and you have to exude effort and time to get
them there.
A lot of people just don't get the numbers. They get
100 people in their funnel and feel like they should
be well-heeled already.
It's a numbers game.
Get systems in place that STUFF your marketing
funnel full of potential buyers.
Marlon Sanders
----------------
For step-by-step help in stuffing your marketing
funnel chock full and overflowing, check it out
NOW! http://tinyurl.com/5ldn2m
----------------
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<>TIPS ROAD<>
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¤§¤========¤§¤
AdvertMania Gazette - Issue #785
Copyright (c) 2008 - All Rights Reserved
Published by: Gracina Fulcher 12/08/08
http://tinyurl.com/dmrtc
¤§¤========¤§¤